The App street style fashion girls Every conversation

We have very accustomed (and owned) have indexes Japanese style. How, left to the Far East, we never let the top designers, trend forecasting and promoting the unique fashion subcultures. However, the latter is Japan should know not just something to keep on a table mood or encourage you to throw away clothes gender norms. It is something that (with the previous seven million others) relief.

After almost three years of success at home, street style application WEAR debuted in the US in July this year. While the lure of easy-to-use platform media includes the ability to add on more than 7000 costumes sift every day, which is really where the fun begins. Wear is also a place where users can find style ideas for trends and specific elements, and for the most creative buffets, their own celebrity style.

Here's how it works (? Ton previously known) users upload their packages carefully the hashtag trends organized and run the label of the leading brands. From there you can wear it all organized these positions, so that the most popular before is selected and the application center looks. Meanwhile, the users can also discover different ways to use styles in your closet that have not previously thought. "It is possible to search for a particular shirt and see how this point of different people was addressed," says Masahiro Ito and Tatsuya Kubota, CEO of beginning Today Engineering (the main application) and product managers use.

However, no more to help users from the routine kept breaking, the application works to connect and dark fashion brands. "It is our opinion that when people get to know some of these independent brands and creators behind them, way on a new dimension - one in which the style is not only superficial, but an expression of life and individuality" says Ito and Kubota.

This could be extended form of an application to share the celebration, the new kid in town to be, but predict WEAR the next technology trend among fans of the most passionate way (including R29 - are our own WEAR start in August). Some seduced by the possibility of love for his only Lewk. But for others, like us, which is the ability of the application to meet all global communities in the dressage style creative tricks designers who have 'come addicted em-y.